How to contact Sales teams in the Hospitality industry
Our database lists 14,231 Sales professionals in the Hospitality industry including 1,897 in France. Here's who they are and how to reach them.
Who these professionals are
Sales professionals in the hospitality sector are key contacts for B2B prospecting. Whether they are Sales Directors, Heads of Sales, or Account Executives, they manage partnerships, supplier contracts (equipment, services, digital solutions), and revenue strategies. Their role is critical in an industry where customer relationships and revenue optimization are paramount.
Reaching out to them is relevant if you offer hospitality-specific solutions: property management systems, booking tools, digital marketing services, equipment, or training. Their influence on purchasing decisions makes them high-priority targets, especially in medium to large organizations where budgets and needs are typically more structured.
Breakdown by company size
How to contact them
To identify these profiles, start by targeting the most common job titles: Directeur commercial, Responsable commercial, Business Developer, or Account Executive in French, and Head of Sales, VP Sales, Sales Director, or Account Executive in English. Use platforms like LinkedIn with industry filters (Hospitality) and geographic filters (France or international).
For outreach, prioritize professional email, often formatted as firstname.lastname@company.com or firstname.lastname@company.fr. Verify the email deliverability with a tool like Listar, which can also help find the professional phone number if needed. Avoid generic messages: personalize your approach by referencing a sector-specific challenge (e.g., managing peak season bookings, customer loyalty).
Job titles to search for
Useful tools: email permutator, free email verifier, email formats by company. See also our B2B data enrichment guide.
Frequently asked questions
What are the most common job titles for sales professionals in hospitality?
In French: Directeur commercial, Responsable commercial, Business Developer, Account Executive. In English: Head of Sales, VP Sales, Sales Director, Account Executive. These titles may vary depending on the size of the hotel or group.
How should I structure an effective prospecting email for these profiles?
Personalize the subject line with a concrete benefit (e.g., “Reduce your booking costs by 20%”). In the body, mention a sector-specific challenge (e.g., overbooking management, occupancy rate optimization) and propose a tailored solution. End with a clear call to action (e.g., “Available for a 15-minute call next week?”).
What are the common pitfalls to avoid when prospecting in this sector?
Avoid generic messages or product-centric pitches without relevance to their needs. Don’t skip verifying contact details: an incorrect email or outdated phone number can harm your credibility. Finally, adapt your tone: hospitality professionals often prefer direct and pragmatic exchanges.
Sales in other industries
Other functions in Hospitality
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