Apollo.io
Apollo.io is a SaaS platform specializing in B2B data enrichment. It offers an extensive database of professional contacts, accessible through advanced search filters, as well as built-in prospecting features such as email sequences. The tool also includes a Chrome extension and integrations with major CRMs, providing an all-in-one solution for lead generation. Launched in 2015, Apollo.io operates on a freemium model followed by per-seat subscriptions with credits.
- Category
- Data enrichment
- Coverage
- Global, US-centric
- Pricing model
- Freemium then per-seat subscription with credits
- Website
- apollo.io ↗
Key features
Strengths
- All-in-one database + outreach at a low entry price
- Strong coverage on US contacts
Keep in mind
- Weaker data outside the US
- Single source: limited coverage on hard-to-find profiles
Who it’s for and use cases
Apollo.io is particularly suitable for sales and marketing teams looking to identify and contact B2B prospects, especially in the US market. Its all-in-one approach allows centralizing contact research, data enrichment, and campaign sending. For markets outside the US or hard-to-source profiles, it may be useful to combine it with other enrichment tools to supplement the data.
Alternatives to Apollo.io
Comparing Apollo.io with other data enrichment tools? Here is how it stacks up against Listar, then the closest alternatives in the directory.
Apollo.io vs Listar
| Apollo.io | Listar | |
|---|---|---|
| Coverage | Global, US-centric | France and global |
| Pricing model | Freemium then per-seat subscription with credits | Pay-as-you-go credits, no commitment |
| Approach | Large B2B contact database and search filters | Waterfall enrichment across 30+ sources |
Other data enrichment tools
Read the full comparison: Apollo.io and its alternatives →
Frequently asked questions
What is Apollo.io's geographic coverage?
Apollo.io is globally oriented with strong coverage of US-based contacts. Data quality may be more limited outside this market.
What prospecting features does Apollo.io offer?
The tool includes built-in email sequences, a Chrome extension for easier prospecting, and CRM integrations to sync data.
Is Apollo.io suitable for small teams?
Yes, its freemium model followed by per-seat subscriptions with credits allows for a low entry price, making it accessible to small teams.
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<a href="https://listar.fr/en/sales-software/apollo"><img src="https://listar.fr/badges/listar-sales-directory-en.svg" alt="Listed in Listar’s Sales tools directory" width="240" height="56" style="border:0" loading="lazy"></a>Something to fix or a tool to add? Contact us via the trust center. Trust center.
The data Apollo.io relies on, Listar finds and verifies
A tool is only as good as the data it uses. Listar reconstructs and verifies professional emails and phones from a name and a company, with a waterfall across 30+ sources.
Discover Listar