ZoomInfo
ZoomInfo is a B2B data enrichment platform offering a vast company database and comprehensive firmographic information. It stands out for its global coverage, with a leading position in the US market, and provides intent data as well as buying signals to help sales teams target their prospects. The tool integrates with advanced workflows and offers deep integration features to streamline sales and marketing processes.
- Category
- Data enrichment
- Coverage
- Global, US leader
- Pricing model
- Enterprise annual contracts
- Website
- zoominfo.com ↗
Key features
Strengths
- Benchmark for US B2B data
- Complete platform for large teams
Keep in mind
- Very high price and rigid annual contracts
- Weaker Europe coverage
Who it’s for and use cases
ZoomInfo is particularly suitable for large sales and marketing teams that require a comprehensive solution for enriching their B2B data, especially in the US market. It is ideal for identifying qualified prospects using buying signals and intent data, as well as automating complex workflows. For broader coverage in Europe or ad-hoc needs, it can be combined with other specialized tools or local solutions.
Alternatives to ZoomInfo
Comparing ZoomInfo with other data enrichment tools? Here is how it stacks up against Listar, then the closest alternatives in the directory.
ZoomInfo vs Listar
| ZoomInfo | Listar | |
|---|---|---|
| Coverage | Global, US leader | France and global |
| Pricing model | Enterprise annual contracts | Pay-as-you-go credits, no commitment |
| Approach | Massive enterprise database and firmographics | Waterfall enrichment across 30+ sources |
Other data enrichment tools
Read the full comparison: ZoomInfo and its alternatives →Frequently asked questions
What is ZoomInfo's geographic coverage?
ZoomInfo covers an international scope, with a leading position in the US market. Its coverage in Europe is present but less extensive.
What is ZoomInfo's pricing model?
ZoomInfo offers custom annual contracts tailored to enterprise needs.
What are ZoomInfo's main strengths?
ZoomInfo is a reference for US B2B data and provides a comprehensive platform for large teams, with features such as data enrichment, buying signals, and advanced integrations.
The data ZoomInfo relies on, Listar finds and verifies
A tool is only as good as the data it uses. Listar reconstructs and verifies professional emails and phones from a name and a company, with a waterfall across 30+ sources.
Discover Listar